Brandon Fertig

Director of Marketing

Global Healthcare Resources

Brandon Fertig is the Director of Marketing at Healthcare Revolution and Global Healthcare Resources. He is responsible for marketing & communications for the organization's many brands including conferences, associations, certifications, publications, and social media assets which amass more than 1 million industry professionals.

While attending Johnson & Wales University in Providence, Rhode Island and pursuing a career of culinary arts while working with some of the greatest names in the world of fine cuisine, Fertig transitioned to a broader focus on health & wellness. Through a series of providentially connected paths, Fertig entered the arena of business operations and began transforming brands from the inside out prior to joining Global Healthcare Resources.

Today, at GHR, Fertig leads a passionate team of professionals dedicated to transforming the business of health. From employer healthcare and benefits to international healthcare, the team works to propel businesses across a line of verticals into new markets, or scale market share of current markets. Fertig heads operations for Healthcare Revolution (formerly Healthcare & Benefits Congress) alongside the company's chairman, Jonathan Edelheit, and is a part of the executive team responsible for looking after Global Healthcare Resources' many organizations and brands, including Corporate Health & Wellness Association, Corporate Wellness Magazine, and Certified Corporate Wellness Specialist training. Fertig also works closely with partner companies and client organizations to develop branding and marketing strategy.

Speaker Questionnaire
What is the biggest thing you learned in 2020?

What do you feel are the two most important benefits or areas that need to be a top priority in 2021?

Can you share a story on an area of your healthcare program or employee benefits where you were able to create significant savings or stop costs from rising?

If you could automatically receive a 10-20% reduction in costs in three areas/programs, what would your dream list be?

What is the most innovative program you will focus on in 2021 and/or 2022?

How are you re-imagining corporate culture & well-being?

What virtual care solutions did you roll out during the pandemic? How valuable were they and why?

If you look at our 3 Moonshots - Costs, Culture, and Care; In one sentence, tell us what would be something positive for us to take from 2020 and bring into this new year?

2021 Sponsors

1 Conference. 3 Moonshots.

Costs

Moonshot #1​

Reduce employer healthcare and benefits costs by 25% by 2025.​

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Culture

Moonshot #2​

Reimagine engagement and well-being.

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Care

Moonshot #3

Provide 40% of healthcare services virtually and through technology by 2025.​

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